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Personas

  • What is Persona Development and Why is it Important?
    December 12th, 2016
    What is Persona Development and Why is it Important?
    By The Segue Creative Team

    Personas are vital to the success of a product because they drive design decisions by taking common user needs and bringing them to the forefront of planning before design has actually started.

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  • Using Task Analysis to Prioritize Content in Responsive Design
    December 19th, 2013
    Using Task Analysis to Prioritize Content in Responsive Design
    By The Segue Creative Team

    Completing a Task Analysis on Your Website Ensures That You’re Providing Your Customers With Good Content in a Useful Format.

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